
The name La luce (meaning "the light" in Italian) was a perfect starting point for Joanne Muffleman's new business identity.
Her project progressed like the rising sun. Joanne had never done anything like this, but her vision was clear: she loves bright orange, and had a sense of the imagery she wanted to use to convey her message and intention.
We started with the logo, choosing a moon eclipsing the sun to represent the emergence of light from the darkness. Then I customized an old-style Renaissance font as a tribute to her heritage.
To promote her yoga and energy medicine practice, we developed a complimentary website, brochure and business card. Joanne is now actively sharing her magic, and sense of inner peace with a growing clientelle. www.lalucehealing.com
“Rosanne is a breath of fresh air to work with. She is very intuitive and was able to capture the essence of me and the message I wanted to share with the world. Her creativity is inspiring and magnificent! Her follow up and follow thru unsurpassed! And affordable!!!! I feel I have found a true gem and blessing.” Joanne Mueffelmann