Lisa Campion’s work is about personal growth and transformation, so it is fitting that her brand continues to evolve as her business expands.
Originally identified as Nexus Healing, her company’s logo and color palette began with a goddess theme and gentle earth tones. Several years into a thriving practice, Lisa realized that people weren’t identifying with Nexus – they were identifying with her – so we began transitioning her brand to suit her personality.
Beginning with the introduction of a cherry blossom concept for her audio cd, I brought softer, lively colors into her palette. We then dropped the Nexus logo altogether, replacing it with a bolder cherry blossom and signature font for her name. I designed her soft cover book (and ebook) to represent her changing vision, and then we redesigned her brochure and cards to bring them up to date.
Many of Lisa’s clients are drawn to her through her blog, so her website is a vitally important way for her to connect with them – it truly needs to represent Lisa’s personality. Thus, her newly updated site feels modern, pretty and hopeful – like her. www.lisacampion.com
“Rosanne Menard is an extraordinarily talented designer. She has a knack of “knowing” what a client needs and getting right on the first go. Her designs are unique and brilliant. I would never consider using any other designer for projects.” Lisa Campion
< In 2004, I created Lisa’s original logo, Identity and website.
